About · Since 2024

Most build apps. We build the system.

A venture-builder holding company that builds, operates and scales the financial backbone of commerce networks in emerging markets. Infrastructure where every product feeds the next.

Our Mission

To empower companies with the financial tools to access — and thrive in — the economy. For SMEs in emerging markets that means one scalable, simple infrastructure that removes every barrier — from collections and payments to supplier finance.

Who We're For

We exist for the businesses that carry the economy.

In Türkiye, SMEs aren't a segment of the economy — they are the economy. Yet the financial infrastructure built for the largest players rarely reaches them. Closing that gap is our entire reason to exist.

99.6%
of all enterprises in Türkiye are SMEs
68.5%
of total employment
44.1%
of total turnover
29.6%
of total exports

Source: TurkStat (TÜİK), Small and Medium Enterprises Statistics, 2024.

Expanding Market

Every new arm puts another tool in the same hands.

We started with collections. Each product since — POS, supplier finance, and beyond — puts another missing tool into the same businesses' hands. Two years ago, 35,000 businesses ran on this backbone. Today, 160,000.

2024
Collections
2025
+ POS · Mark
2026
+ Supplier finance · Teda

same network · compounding distribution · growing market

The Scale We Operate At

The scale, in plain numbers.

Every figure here is the same story: companies that gained access they didn't have before — and grew once they had it.

60B ₺
Annual transaction volume across one backbone
160K
SMEs connected to the shared infrastructure
1,050
Enterprise customers in the anchor layer

The pattern is consistent: as the network grows, transaction volume grows with it — and each new product scales faster than the last.

The companies on the backbone

The names that run on the backbone.

Some of Türkiye's largest companies — across agriculture, automotive, retail, hospitality and manufacturing — already collect on Pionr.

Arçelik
Hilton
Mövenpick
Pera Palace
AkzoNobel
Kütahya Porselen
Intercity
Erkunt
Pankobirlik
Genpa
Faber-Castell
English Home
Tepe Home
Yayla
Pronet
Mutlusan
Arora
Uno
Semak
Sadal
Altınmarka

…and 1,000+ more enterprise customers on the network.

The Horizon

Türkiye is the proving ground, not the boundary. Wherever commerce runs on distributor networks — as it does across emerging markets — the same backbone applies.

Let's build together

We build the system, together.

We build with investors, regulators and allies who think in infrastructure and decades.

Start the conversation